gullpress.com

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How essential can an top domain be?

One of the most important preconditions for setting up a successful online presence is the domain. It is what visitors will see first when they visit your web site and what they will identify you with. The domain should be easy to memorize, but should also be something that tells your site's visitors what the website is about.

Generic Top-Level Domain Names (gTLDs)

A domain as a rule contains 2 parts - a Top-Level Domain Name (TLD) and a Second-Level Domain (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain and "domain" is the Second-Level Domain. There are several categories of Top-Level Domains that you should examine before you select the domain you wish. Your choice should rest on the goal of your site and on its target spectators. Let's analyze the gTLDs, or generic Top-Level Domain Names - these are the most common TLDs meant to show a specific purpose - .com (business entities), .net (networks), .biz (businesses), .info (informative web pages), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia-Pacific), .name (persons or relatives), .pro (particular walks of life), etc. As you can perceive, these TLDs cover most fields of life, so you should go for the one that would indicate the purpose of your web site best. There is no restriction as to who can register such TLDs, but some of them include additional requirements to verify that you qualify to keep such a domain name (.mobi and .pro, for example).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code Top-Level Domains, are country-specific domains. Each country has its own ccTLD. Registering such a Top-Level Domain is good if your target group of site visitors is from a particular country. Many people would prefer to buy commodities or services from a local web site, and if your target is Canada, for example, selecting a .ca Top-Level Domain Name could increase the visits to your web site.

URL Redirects

You can register different domain names, which can forward your visitors to a specific site like domain.com, for example. This would raise the traffic and reduce the chance of someone stealing your site visitors by registering the same Second-Level Domain Name with a different TLD - if you are not utilizing a trademark.

Name Servers (NSs)

Each and every Top-Level Domain has domain records. The name server records (NS records, also known as DNS records) specify where the domain name is hosted, i.e. they point to the hosting vendor whose name servers (NSs, also known as DNSs) it is using at the moment. You can replace the NSs of your domain name at all times. You can have your domain name registered with one firm and get the web space hosting service itself from another. Thus, if you register your domain and discover good website hosting services someplace else at a later time, you can point your domain name to the present company's name servers straight away.

Name Server Records (NS Records)

On the whole, as long as your domain name utilizes a given set of NSs, all its name server records will lead to the same hosting supplier. Some web site hosting firms, though, enable you to edit certain records, among them the A records and the MX records of your domain name. The A record is an IP address, which discloses on which web server your web site is situated, while the MX records disclose which server handles the e-mail address accounts associated with your domain name. For example, if you take on a new web page designer and he devises an .ASP website that will be hosted on his personal Windows hosting server, you may want to edit only the IP address (the A record) but not the MX records of your domain. In this way, www.domain.com will direct to the Windows hosting server, but your email mailbox accounts or any sub-domains such as forum.domain.com or shop.domain.com will still be in your current Linux website hosting account. The .ASP platform is built by Microsoft and calls for a Windows web server, even though a Linux hosting server would be way more reliable.

Inexpensive Top-Level Domain Names Provided by 'xhosters'

Just a few web hosting vendors enable you to modify given domain records and very often this an extra paid service. With xhosters , you get a large assortment of TLDs to pick from and you can modify all domain records or forward the domains through a forwarding tool at no added charge. Therefore, 'xhosters' would be your best choice when it comes to administering your domain and to building a successful presence on the web.